Facebook Fraud
Veritasium · 7 HN recommendations
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Veritasium argues that Facebook's ad revenue relies partly on fake likes, after paying to promote his page and gaining tens of thousands of followers in developing countries who never engaged. He shares his experiment and cites other cases.
Why HN recommends it: Frequently cited as the source for claims about click farms and fake likes in Facebook advertising, though some argue its methodology was flawed.
“See a real live experiment someone did, to figure out the true reach and ROI on Facebook Advertizing.” Read on HN ↗