The Century of the Self - Part 1: "Happiness Machines"
JustAdamCurtis · 13 HN recommendations
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The first part of Adam Curtis' documentary series on Sigmund Freud and his nephew Edward Bernays, who invented public relations. It shows how Bernays used Freud's ideas to link mass-produced goods to unconscious desires and create modern consumer persuasion.
Why HN recommends it: HN commenters recommend it constantly in threads about advertising, propaganda and manipulation as the origin story of the consumer society.
“There's a great four-part documentary by Adam Curtis about Edward Bernays” Read on HN ↗