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hbomberguy · 3 HN recommendations
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hbomberguy examines whether a product can be truly progressive, looking at brands that adopt social causes in their marketing, with the Gillette ad as a prompt. It argues the behavior is driven by profit, not politics.
Why HN recommends it: Cited in threads on corporate politics, outrage and branding as an explanation of how companies use controversy and social stances for profit.
“a very poignant discussion of the problematic underpinnings of brands adopting a particular aspect of a "personality” Read on HN ↗